b'Jon Taffer is an award-winning hospitality expert, entrepreneur and thought leader with nearly 40 years of experience in the hospitality, entertainment, and nightlife industries.Best known as executive producer and star of Paramount Network\'s Bar Rescue, a non-scripted reality show that spotlights Jon as he saves failing bars from looming closure that is now in its eighth season. This year Jon goes head-to-head against chef Robert Irvine in 24-hour restaurant makeovers on an all-new three-episode series streaming on discovery+ called Restaurant Rivals: Irvine vs. Taffer. In 2019, Jon announced the launch of his own innovative, full-service restaurant franchise concept, Taffer\'s Tavern, which launched in Atlanta in 2020 with several locations poised to open in 2022. Taffer\'s Tavern features outstanding signature cocktails, elevated tavern foods, and the latest advancements in restaurant technologies. Concurrently, Jon runs Taffer Dynamics, his business consulting firm. Over the years, he has consulted for a range of well-known brands, including the NFL Network, Anheuser-Bush, Ritz-Carlton, TGI Fridays, Buffalo Wild Wings, Famous Dave\'s Barbecue and Fortune 500 brands such as Hyatt Hotels and Marriott International.In addition, Jon is a best-selling author having written three books: Raise the Bar: An Action-Based Method for Maximum Customer Reaction, Don\'t Bulls*t Yourself: Crush the Excuses Holding You Back and his newest book "The Power of Conflict: Speak Your Mind and Get the Results You Want."'